DEFINING OUR BRAND

About our online store

DSA is an African based online platform that connects, showcases, celebrates and elevates African culture on a global scale.

At DSA, we believe that sustainable growth can only come from the fusion of culture, heritage and innovation

Brand purpose

To tell and sell African stories through our products and services. We achieve this by showcasing traditional, culture and heritage through connecting the global market to Africa

Which will entail:

  • Narrating African stories through local made products
  • Understanding their unique perspectives of African made products and services
  • Assisting the local and global online markets to access African products easily.

Developed by DSA @ 2025

MISSION

To position and connect African culture with captivating storytelling and compelling narratives.

TAGLINE

Tradition meets innovation.

VISION

To discover, explore, and expose the vibrant African Culture celebrating the rich heritage and
artistic prowess of African. 

Our company history and facts

DSA was founded in April 2023, Nairobi Kenya. The main aim is to upgrade the African e-commerce by showcasing and connecting product creatives all over the Globe.

Design & development process demonstration

We value the team we have for the DSA project. A design and development team of young Africans trying to sell their creation in the globe are natured with the DSA team leaders, thus creating job opportunities within Africa.